The first feature is its low rate of brokerage, Proper guide and tips for investors free of cost, excellent tools and research for right and reliable tips, great for options trading and day trading. I am very satisfied by trading with them. Proper and timely call alert for intraday traders. Excellent and sure buying tips for long term investor. Customer services are prior preffered. They guide through systematic analysis, as they have a team of financial expertised persons. They give tips by fundamental and technical analysis. Not only they guide in share broking but also other financial instruments, e.g. Mutual Fund, bonds etc. My recommendation for investors are positive with this broking firm. thanx